work together

BRANDING & GRAPHIC DESIGN STUDIO

Put yourself out there with total confidence

Clarify your strategy, and make your mark

Bring your brand to life, from pixel to print

Optimize your workflow, foster forever clients

hello!

We're Good Brand Partners — an independent branding and design studio based in Salem, MA.

Our signature services

Helping you look good so you can do good

BRANDING

Stand out from the crowd with a visual identity that's uniquely you.

Maroon parallelogram that leans to the right and represents Good Brand Partner's branding services.

DESIGN

Craft cohesive brand experiences that connect you with dream clients.

Green circle represents Good Brand Partner's branding creative and graphic design services.

HONEYBOOK

Save time, stay organized, and create lasting client chemistry.

dark gray abstract badge-like mark representing honeybook
OPTIMIZE CLIENTFLOW

our
process

Good partnerships start with good listening ears.

At GBP, we take the time to really understand who you are and what you value. We’ll collaborate with you every step of the way to develop ironclad, inspiring, and innovative brand experiences that connect you with dream clients.

Explore sOLUTIONS

Discover

Ask the right questions to uncover insights that inform our strategy.

Define

Narrow the focus to clarify your brand essence and creative positioning.

Design

Craft an identity that speaks to your audience and bolsters your business.

Deploy

Implement your new brand with ease so you can do more of what you love.

Explore services
>
>
>
grid of past branding and design work of good brand partners

Our why

Big corporations shouldn't have a lock on thoughtful branding.

Whether it's a rebrand, website launch, or systems optimization, we find it incredibly gratifying to do good work for good people. Which is why we've assembled a talented team to help both independents and established organizations to put themselves out there with confidence.

meet our team

Our
zone of genius

See for yourself

Strategy

Share your Big Idea with a crystal clear action plan.

Branding

Make an all-around good impression (and experience).

Websites

Start a journey that truly clicks with your audience.

HoneyBook

Book clients, sign contracts, schedule sessions, and get paid—all in one go!

Graphics

Get your name out there in style—from print to pixel.

See for yourself
&

OUR RECENT CLIENTS

You're in good company

Ambiance Hair DesignAmbiance Hair DesignAmbiance Hair Design
Suffolk UniversitySuffolk UniversitySuffolk University
Turcotte HomesTurcotte HomesTurcotte Homes
Hawthorne HotelHawthorne HotelHawthorne Hotel
Expact Coaching CornerExpact Coaching CornerExpact Coaching Corner
Coastal LacrosseCoastal LacrosseCoastal Lacrosse
Sony Masterworks BroadwaySony Masterworks BroadwaySony Masterworks Broadway
Loft 7 ProductionsLoft 7 ProductionsLoft 7 Productions
WoCoWoCoWoCo
JM Gaddis HomebuildingJM Gaddis HomebuildingJM Gaddis Homebuilding
Working with Matthew was complete bliss. In true collaborative form, he seamlessly created original artwork that made our album cover, booklet, and packaging pop. It really represents the music within!
Working with Matthew was complete bliss. In true collaborative form, he seamlessly created original artwork that made our album cover, booklet, and packaging pop. It really represents the music within!
Douglas Lyons | Composer & Producer
Working with Matthew was complete bliss. In true collaborative form, he seamlessly created original artwork
Douglas Lyons / Composer & Producer
Working with GBP was complete bliss. In true collaborative form, they seamlessly created original artwork that made our album cover, booklet, and packaging pop!”
Douglas L.
 | 
Broadway Composer
"Working with GBP was delightful from start to finish! Matthew has such a unique way of understanding of his clients. Our conversations actually helped me better understand my own business—and the final product reflects the clarity I've gained."
Malika A.
 | 
Center for Women’s Voice
I've had the pleasure of working with Matthew for 7+ years. He's continually delivered and delighted our team with designs that make us stand out in all media. Working with his team at Good Brand Partners gives me peace of mind. It's a 'no brainer' marketing decision because I know the end result will be fantastic!”
Roz B.
 | 
Higher Education
"Matthew is one of my favorite humans. I’m so grateful to GBP for the unified brand experience we created across website, apparel, and social media. Their work has transformed our presence and impact, making a world of difference."
Bret S.
 | 
Content Creator & Educator
"For a long time, I was unsure how to proceed with my rebrand. I decided to invest in GBP, which was the best decision ever. As a coach, everything needs to connect to my values and who I am as a person—Matthew went beyond my expectations to translate my ideas into concrete branding, web design, and marketing collateral!"
Anne G.
 | 
Expat Coaching Corner